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UID: NP-20250313-IN-03

CSV/XLSX

Source

Google Ads Transparency Center

Last Updated

March 13, 2025

Time Range

2019-2024

Periodicity

Annual

Unit

Sector

Next Update

Indicator Summary

Overview

Political advertising on Google refers to paid digital advertisements aimed at promoting political parties, candidates, ideologies, or policies on Google’s platform, including search ads, display ads, and video content on YouTube. These ads serve as a crucial tool for political outreach, voter engagement, and opinion shaping. They are regulated under Google’s transparency policies, requiring disclosure of advertiser identities and expenditure details.

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We kindly request that you include a backlink to our website/article when using these materials. This helps us maintain transparency and allows others to access the original sources and comprehensive documentation.

Citation information

Google Ads Transparency Center. (2025). Annual political advertising expenditure on Google in India from 2019-2024 (360 Analytika, Ed.) [Dataset]. https://360analytika.com/annual-political-advertising-expenditure-on-google-in-india/

Note: Please ensure proper attribution when using this data in your research or publications.

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